“On the 31st of August, 1846, I left Concord in Massachusetts for Bangor and the backwoods of Maine”—thus begins The Maine Woods, the evocative story of Thoreau’s journeys through a familiar yet untouched land. As he explores Mt. Katahdin (an Indian word meaning “highest land”), Lake Chesuncook, the Allagash River, and the East Branch of the Penobscot, Thoreau muses on his own vulnerability and the humility engendered by his solitude in the wilderness.
In his compelling new book, Chris Rojek turns this shibboleth on its head to demonstrate how leisure has become a form of labor. Ranging widely from an analysis of the inflated aspirations of the leisure society thesis to the culture of deception that permeates leisure choice, the author shows how leisure is inextricably linked to emotional labor and intelligence. It is now a school for life. In challenging the orthodox understandings of freedom and free time, The Labour of Leisure sets out an indispensable new approach to the meaning of leisure.
Self Therapies for Common Diseases is an introduction to the methods of natural therapy. Based on his teaching experience, his medical practice, and his application of Chinese traditional medical therapy, the author summarizes more than a hundred self-therpies for various common diseases, such as those of the respiratory system, the central and peripheral nervous systems, the cardio-vascular system, the gastroenteric system, the gynecologic system, and the five sense organs.
Data-Driven Marketing: The 15 Metrics Everyone in Marketing Should Know
"To paraphrase the old adage: 'Half of marketing dollars are effective, we just don't know which half!' This book changes the marketing game so you'll really know what's working and what's not. The 15 metrics, along with the case examples, are an authoritative toolkit for making better decisions to create new markets, drive revenue, increase customer satisfaction, and improve profitability."